Many people are thinking about promoting their independently shot movie over the Internet…here’s the first story of success: FOUR EYED MONSTERS !
Directing couple Susan Buice and Arin Crumley pulled off every community driven internet marketing tool available: Myspace, YouTube, Podcast, VideoPodCasts, Facebook, Soundtrack, selling DVD’s, selling HighQualityDownloads, Flickr, Twitter, del.icoi.us… They asked people to set up screenings of the movie in their town, cinemas could request a screening…
But how came the breakthrough?
They pulled off a deal with an american movie community site, which pays them a buck for every new subscriber they bring in. This great idea was combined with a YouTube Front Page Feature of the film - and BOOM! 333.000 thousand plays until now and 18.000 bucks through subscriptions, and I think this is just the beginning.
One small detail to consider if you wanna do the same: The film is amazing, watch it!
